I finally got Pepsi Green in the mail from Thailand! Was it worth the wait? Watch and find out!
You can also watch it in HD!

     1990 was the year my soda nerdom first surfaced. I really should have prepared myself for all that was to come, but at the time, I was oblivious. All I knew was that I must collect all of the Pepsi Cool Cans. It was my mission, my burden, my legacy. I lived within [...]

Oh man, 2002 was a good year for soda freaks like me. In response to sagging sales, both Coke and Pepsi decided to release new offerings. First of all, Coca-Cola released Vanilla Coke. In its first year on the shelves, almost 30% of U.S. households had tried the drink (according to Wikipedia) To compete, Pepsi [...]

I’m back with the promised taste test video between Surge (actually it’s the Norwegian version called Urge) and Vault. Thanks to Hans who lives in Norway for sending over some Urge. In addition, he sent along the new Urge Intense energy drink and Tab X-tra. Yup, Tab is alive and thriving overseas, apparently.
The video that’s embedded [...]

I set up a Youtube account for Fizzledout for taste tests / soda comparisons / random animated soda nerdness. Here’s a short intro video. In it I also show off some of my recent soda acquisitions from E-bay.

P.S. sorry for the crappy quality of the video. I’m going to have to invest in one of [...]

An Open Letter To 7 Up:
What are you doing? Seriously. The pussyfication of your brand HAS GOT TO STOP. What sort of market research persuaded your company to actively avoid the entire male population? Now look, I’m not saying you need to go after Halo 3-playing frat guys, but you’re making dudes embarassed to even [...]

The debate rages on! Growing up, I always called pop…pop.  But the name largely varies based on where you live. Now, there’s been (semi) official research done! PopVsSoda.com is an ongiong project to plot where in the US various names for cola are most prevelant. Here’s one of the maps:

You’ll probably need to click it [...]

Dr Pepper is probably my favorite soft drink. From it’s inception in the late 1800’s, they’ve had some pretty interesting advertising slogans. Its first was “The King Of Beverages”. Yeah, take THAT Budweiser. Dr Pepper is the king of ALL beverages: Soda, beer, wine, coffee,  tea, EVERYTHING.
In the 60’s came the slogan, “The Worlds Most [...]

If you haven’t read my other post about Ok Soda, click here to catch up.
I found even more cool OK soda info. OK was the unofficial drink of the “alternative” generation that was test marketed in the md 90’s but was discontinued before a national roll-out. Unless otherwise noted, the information and graphics are from [...]

Feed the rush, my friends! Surge was a product of the Coca-Cola company from 1997 until it was discontinued in the US in 2002. It still has a very loyal following who cry themselves to sleep everynight and pray to the Soda Gods for its timely return.
The citrus drink was aimed directly as a competitor [...]

I just received my FULL can of OK Soda in the mail from an E-by auction I won, so I thought I’d share with you a little of the fabled soda’s short, strange history.
On April 20th, 1994, Coca-Cola announced the launch of OK to combat the sluggish sales that  Coke and Pepsi were experiencing. This [...]

Even when a product doesn’t live up to its expectations, you don’t often hear executives coming right out and calling it  ”a failure”. Instead, they tend to want to sugar coat these turds. But in the case of 7-Up Gold, that’s exactly what chief executive John R. Albers said in a New York Times article in [...]

So, I totally missed this one! Back in December of ‘08, Coke announced a new extension to its Sprite line. I just heard about this as I  was trolling around the Salute to Soda message board and found a reference to it. After a little bit of snooping, I acquired Coca-Cola’s Press release stating the 2008 [...]

Here it is: the official television commercial launching Pepsi Throwback. I have to say, I love it. They totally got the “retro” feel down with their 60’s / 70’s inspired graphic animation. This ALMOST makes up for its utterly lackluster packaging. Almost. The following video was posted on Pepsi’s Youtube account.
While I haven’t seen this [...]

Many people have fond (or not quite so fond) memories of Crystal Pepsi. Launched 17 years ago yet only available for roughly a year before being discontinued, Crystal was undoubtedly a commercial failure. But years after its demise, this clear, caffeine-free marketing misstep still seems to have a bit of life in it. 
Whether it’s because people go [...]

Today (4/20/09) is the official launch date for Pepsi Throwback and Moutain Dew Throwback, although some areas have been selling them for days now. These two limited time products include real sugar (not HFCS) and should disappear off the shelves by June 18, 2009. If you’ve ever wondered what Pepsi tasted like before corn syrup [...]

 And so it begins…

 I’ve been wanting to start a site devoted to the love of soda’s Past for awhile now. Up until recently the main reason for putting this project on the backburner was my belief there simply was no need for it. After all, who wants to read about online petitions to bring back Josta, the history of [...]